Utilizing a new visual, map-based email newsletter allowed for the Daily Press, a news organization in the Hampton Roads-Tidewater (VA) area, to increase unique clicks by 36% over the control email. The results of a six-week test suggest that…
Blog (page 31)
Will two of the largest investment newspaper barons merge into one company?
Japanese telecommunications conglomerate SoftBank, which last year purchased the $70 billion investment firm that manages the largest newspaper chain in the US—GateHouse—may be considering the addition of another large newspaper chain to its portfolio. Tronc, one of the 10 largest…
News deserts pose challenges for local governments, concerned citizens
Closures and mergers of hundreds of newspapers in recent years are leaving city and county communicators across the country without a reliable news platform to reach residents. This is not only creating an information vacuum for residents, but also leaving…
UNC-Knight Foundation Table Stakes Newsroom Initiative: Taking applications for third cohort
The UNC Hussman School of Journalism and Media’s Center for Innovation and Sustainability in Local Media is pleased to announce the third round of the UNC-Knight Foundation Table Stakes Newsroom Initiative and is soliciting applications for participation. Our first and second cohorts of the…
How to restore trust in the media: Abernathy’s testimony to the Knight Commission
How can we revive and restore trust in the media? University of North Carolina Knight Chair in Journalism and Digital Media Economics Penelope Muse Abernathy outlined how to help save local news operations in her testimony to the Knight Commission…
Mimicking start-ups by creating tomorrow’s products
UNC Hussman School of Journalism and Media students had a taste of working in a start-up accelerator during the semester in Teaching Associate Professor Kate Sheppard‘s “MEJO 463: Creating Tomorrow’s Products.” The entrepreneurial course culminated in “Pitch Day” on April…
UNC welcomes new cohort for UNC-Knight Foundation Table Stakes Newsroom Initiative
Ten media organizations have been selected to learn how to engage audiences and create sustainable revenue streams as part of the year-long UNC Knight-Lenfest Newsroom Initiative starting on April 30, 2018 and ending in April 2019. The participating organizations…
A Conversation with Paul Volpe of POLITICO
On April 5, the UNC Hussman School of Journalism and Media welcomed Paul Volpe to campus to share his experience working as the executive editor at POLITICO and, previously, as a journalist at The Washington Post and The New York…
Newsmaker Insights: What Happens When a Town is Left Without a Newspaper
Knight Chair Penny Muse Abernathy delivered the 18th annual Huck Boyd Lecture in Community Media last week to an audience of journalists, media executives and concerned Kansas citizens. Afterwards, Abernathy appeared on a panel discussing life in a community after the…
News Deserts: The North Carolina angle in the 2016 election
Did declining newspaper circulation give president Donald Trump a boost in the 2016 election? A Politico special report found a clear correlation between low subscription rates at the county level and Trump’s success in the 2016 election, both against Democratic…