UNC’s Center for Innovation and Sustainability in Local Media supports existing and start-up news organizations through its dissemination of applied research and the development of digital tools and solutions. The Center supports the economic and business research of UNC’s Knight Chair in Journalism and Digital Media Economics and the Knight Chair in Digital Advertising and Marketing. In addition, it supports professors and students associated with the Reese News Lab, which designs, tests and adapts digital tools for use in small and midsized newsrooms. The Center is funded by grants from the John S. and James L. Knight Foundation and UNC’s Office of the Executive Vice Chancellor & Provost.