From augmented reality to new revenue models, the Center for Innovation and Sustainability in Local Media is at the forefront of exploring innovation and providing solutions to established and emerging media organizations.
Reese News Lab and its Chief Innovation Officer Steven King develop technological tools that help both journalists and sales departments. These include AI bots and “robot journalists,” drone photogrammetry and virtual reality storytelling.
America’s media organizations are in an age of disruption, and revolutionary new technologies are forcing those in the news industry to radically recreate their business models in order to survive and thrive in this new digital age. The News Desert Project, led by Knight Chair Penny Muse Abernathy, not only documents the loss of news, but also researches potential innovations and solutions that can help local news organizations develop sustainable digital business models.
Reese News Lab
The Reese News Lab works to create novel and immersive storytelling experiences that engage audiences by leveraging new technologies such as artificial intelligence, virtual and augmented reality with unique, research-based perspectives. Students and faculty use new technologies and human-centered design concepts to solve challenging problems for media companies.
Steven King serves as the Lab's Chief Innovation Officer, and Alexis Barnes is its Innovation Project Manager.
Projects are rooted in scientific and consumer/audience research and leverage collaborations with subject-matter experts across the university, as well as multiple industry leaders like Time Magazine and The Washington Post as well as local journalism publishers. Many of these projects are created under Reese News Lab's Emerging Technologies Lab venture.
Reese News Lab's Innovation Fellows work directly with local journalism publications to create sustainable innovations that reach local audiences.
Today's data-fueled world creates interesting problems and unique possibilities for the media industry. Advancements in artificial intelligence can help audiences gain new knowledge, journalists tell in-depth stories, and media executives make better-informed decisions.
The Lab developed this AI bot with the Star-News, a newspaper in Wilmington, North Carolina, to provide responsive answers about the local community to readers. The AI bot trained on thousands of newspaper reader questions and hundreds of journalists’ responses from the newspaper’s “My Reporter” section. Then, the bot indexed local and national media sites and information services to provide the answers.
Partnering with Kenan-Flagler Business School, the Lab developed Media Advisor, which provides data science tools, including machine learning, to help media executives make better decisions and better engage with customers. Media Advisor also has tools to help journalists discover stories in large data sets.
Ducille is a semi-autonomous rover that captures smooth 360-degree video content. The rover can be controlled remotely or can follow an on-camera reporter. The prototype was presented during the opening keynote at the Journalism Interactive Conference and presented at the Online News Association Conference in 2016. A fourth generation of the robot is in development with Segway Robotics. This partnership will enable a more affordable robot for journalists across the industry and will be available in 2020.
Virtual and Augmented Reality
Immersive storytelling engages audiences in memorable and impactful ways. Not only does the Lab create AR and VR content for publishers and corporate clients, but in the process also invents the new tools and innovations needed to create the content— such as new and faster ways to create 3D models, new location-based augmented reality experiences and best practices on creating fully immersive content on the latest VR headsets.
Watch a video of Reese News Lab's AR video game Adventure Squad that keeps hospitalized children active.
The Lab's large, custom-built hexacopter captures smooth 360-degree aerial video content for news organizations and film productions using a custom commissioned gimbal. The New York Times is a partner on the project and will be the first to use the drone in an upcoming international project.
Endurance VR engages students in the immersive story of Ernest Shackleton's failed 1914 endeavor to cross Antarctica to teach leadership in stressful and changing situations. Using interactive 3D graphics, artificial intelligence and immersive storytelling, students experience stress in a virtual but realistic world with seemingly infinite outcomes.
The project is part of the Kenan-Flagler Next program and is being produced in collaboration with the North Carolina School for the Arts. Endurance VR will be the flagship experience for KF Next.
Our Chatham, a Reese News Lab student-staffed audience-driven news service featuring a newsletter and website, hosted a community conversation about poverty's effect on education Sept. 11 at the Jordan-Matthews High School Auditorium in Siler City, North Carolina at 7 p.m. The "One Chatham" event was hosted in partnership with The Chatham News +Record.
The community conversation was the second for the news service, which uses the Hearken audience engagement model to cover Chatham County, North Carolina, a rural county booming with new residential growth. Besides letting readers submit questions about what they'd like to know about, Our Chatham hosts community conversations as a way to engage its readers.
A previous May 15 community conversation discussed issues of economic development, housing and disparity across the county and drew over 100 people.
The Sept. 11 conversation featured the following panelists: Dr. Larry Savage, principal of Siler City Elementary School; Chris Poston, executive director of elementary and middle grades for Chatham County Schools; Jazmin Mendoza Sosa, support specialist at Virginia Cross Elementary School for Chatham Communities in Schools; Tych Cowdin, program director for Chatham Communities in Schools’s school-based programs; and Jaime Detzi, executive director of the Chatham Education Foundation.
The Strategic Digital Media Entrepreneur examines how the media industry is facing epic upheaval. Revolutionary new technologies compel those in businesses as diverse as broadcasting to book publishing to radically recreate their business models or be left in history’s wake. At the same time, those with the next big idea are eager to acquire the business know-how needed to make it in today’s brave new world of media.
If you can’t go to the college, bring the college to you—that’s the thought behind the Gear Up app, which Steven King’s team developed in collaboration with the UNC System. The virtual reality app allows students to remotely tour the system’s 17 colleges without ever leaving their homes—and at an affordable cost. The app utilizes the operator’s cell phone and an inexpensive cardboard headset, one more way King and the team at Reese News Lab are making technology useful, accessible and innovative.
Recent Innovation & Solutions
Technology is changing every aspect of 21st-century journalism, including who (or what) can be called a journalist. This week, Associate Professor Steven King unveiled RoboJ, an experimental robot journalist he developed, at the Online News Association‘s annual conference being held in New…
UNC’s University Communications recently ran a story about UNC Hussman School of Journalism and Media Assistant Professor Steven King‘s “Adventure Squad” app, an augmented reality video game that keeps hospitalized pediatric patients mobile and empowered, allowing them to play an interactive…
How do you know what your audience wants? You ask them. Online, at community meetings or in the middle of a farmers’ market with a clipboard in your hand—that’s where Alexis Allston stood last summer in Chatham County, as she…
UNC Hussman School of Journalism and Media Assistant Professor Steven King has been awarded the University’s prestigious C. Felix Harvey award for his work on “Adventure Squad,” an augmented reality video game that keeps hospitalized pediatric patients mobile and empowered, all while turning them…
Steven King, assistant professor with the Center for Innovation and Sustainability in Local Media, based in the UNC Hussman School of Journalism and Media, developed 3D modeling of a well-known Raleigh building for Quartz’s 2050 Project. King, who teaches interactive and multimedia…
Assistant Professor Steven King and his team recently took part in an exciting endeavor, creating a 3D model of London’s Hope Gardens, a temporary housing development built from shipping containers, for Quartz’s 2050 Project. The 2050 Project is an exploration of creative solutions to the…