News and Posts

The Center for Innovation and Sustainability in Local Media is proud to host original article series, reports from faculty and researchers, and events promoting collaboration among researchers, journalists and universities. Browse our library of articles, videos, interviews, announcements, upcoming events and more.

A publisher’s story: We need to diversify

By Editor

With newspaper print advertising at historic lows, publishers of local newspapers, regardless of size, have to move quickly and decisively to seek new sources of revenue and income to support their journalism. The Pilot, a twice-weekly paper in the Sandhills…

Case study: News Corp

By Editor

News Corp is looking to its Australian markets and digital real estate to help drive growth. While the digital real estate division accounts for about 45% of News Corp’s total value, according to Forbes’ estimates, it only accounts for about 14%…

UNC Table Stakes participants part of latest round of Facebook grants

By Beth Hatcher

Several of our UNC-Knight Foundation Newsroom Initiative Table Stakes participants — past and present — received funding as part of the Facebook Journalism Project’s $16 million in relief funds for local news. The grants include $10.3 million awarded to 144…

Project Oasis mentioned in article about The New York Times’ call for local news support

By Beth Hatcher

This Poynter article by Kristen Hare spotlights an online campaign recently launched by The New York Times encouraging people to support their local newsrooms. The campaign, launched ahead of World Press Freedom day, combines the members of several organizations of…

Case study: Sesame Street

By Beth Hatcher

Sesame Street looks nothing like its humble beginnings. More than 4,000 episodes after its 1969 start, Sesame Street’s home is premium cable, not public broadcasting. Throughout its history, Sesame Street has leaned toward being adaptable. While its partnership with HBO…

Forbes cites Penny Abernathy in COVID-19 coverage article

By Beth Hatcher

This Forbes piece examines a paradox of the coronavirus pandemic: While COVID-19 is one of the biggest stories of a generation, spiking readership and viewership of almost every type of media, advertising dollars — still a main revenue source for…

UNC Table Stakes participants ‘heroes’ for their COVID-19 coverage

By Beth Hatcher

A recent Q&A with PEN America spotlighted the COVID-19 coverage of Scalawag Magazine, a member of Cohort 1 of the UNC-Knight Foundation Table Stakes Newsroom Initiative. Part of PEN America’s “Local Journalist Heroes” series, the piece highlights the work of…

Case study: Sling TV

By Editor

Sling TV has continued its momentum as a front-runner of the streaming TV pack. Even more customers are turning to online avenues to view programming. Of an estimated 5 million subscribers, nearly half chose the Dish Network service as their provider. But despite…

Covering COVID-19: How one small weekly is coping

By Beth Hatcher

Poynter’s Kristen Hare examines how a two-person weekly in Virginia — the Greene County Record — is innovating to cover the COVID-19 pandemic in a piece that cites the U.S. News Deserts research of UNC Knight Chair in Journalism and…

UNC Table Stakes participant providing free at-home content for NC students

By Beth Hatcher

UNC-TV, a three-time participant in the UNC-Knight Foundation Table Stakes Initiative, is providing free, curriculum-informed content for North Carolina students, over-the-air and streamed online. By executive order of the governor, public schools across North Carolina are closed due to COVID-19…

A review of Our Chatham

By Editor

Our Chatham was born less than two years ago. UNC Hussman School of Journalism and Media Associate Professor Ryan Thornburg had an idea — and around June of 2018, he brought it to a Reese News Lab student, Alexis Allston,…

What history teaches us: How newspapers have evolved to meet market demands

By Editor

Throughout history, newspapers have had to adapt to constantly changing business conditions.  This excerpt is from an article published in the SAGE International Encyclopedia of Mass Media and Society, which will serve as a reference for undergraduate and graduate students.…