How great would it be to build a giant meta-search of resources across the journalism support world, we thought. Introducing: The Local News Audience Assistant custom GPT.
Author: Erica Perel
Apply to The Elections Funnel workshop
Join us for The Elections Funnel, a tactical training series focused on using funnel discipline to drive audiences to high-quality elections coverage and convert them for the long haul.
What we learned about the NC advertising landscape
For this project, we wanted to lead with curiosity to understand the demand for advertising – how media buyers make decisions, plan and allocate their budgets and think about local.
How we can help journalists prevent burnout
“I would hope giving them the support and capacity to do their most meaningful work should ease working conditions, improve the journalism and strengthen communities.”
Why a holistic approach to measuring news access matters
A key thing we measured in this report is the gap between a news outlet’s “reach,” or, a community’s access to a news outlet, and that news outlet’s reporting.
Table Stakes Cohort 5: Who’s on your bus?
Internal and external factors can speed or slow the journey, and sometimes, the bus – the engine of change – breaks down.
What we learned about NC journalism workforce
The Diversity Audit of NC Newsrooms sent us on a project of discovery this year and has yielded information that will help us serve journalists, communities and newsrooms — next year and beyond.
CISLM, NC Local News Workshop collaborating on education series focused on ‘Building Better Newsrooms’
CISLM has teamed with the NC Local News Workshop to create a series of workshops, conversations and events, titled “Workplace Resilience: Building Better Newsrooms.”
From the director: Local news jobs should be sustainable, too
Our vision is this: To help build a more equitable and sustainable future for local news, the journalists who make it and the communities that need it.
Q&A with Scalawag’s Cierra Hinton on the future of funding for journalism nonprofits
CISLM Director Erica Beshears Perel spoke with Cierra Hinton to discuss nonprofit journalism funding, the difference between community and audience and what it means to pursue journalism described as “reparative, just and equitable.”









