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SDME – Video – Defining a Unique Value Proposition | Center for Innovation & Sustainability in Local Media

Center for Innovation & Sustainability in Local Media

UNC Hussman School of Journalism and Media

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Center for Innovation & Sustainability in Local Media > Innovation & Solutions > Strategic Digital Media Entrepreneur > SDME Chapter 6: Defining a Unique Value Proposition > SDME – Video – Defining a Unique Value Proposition
  • Intro
  • Chapter 1: Gutenberg to Zuckerberg: Innovation and Entrepreneurship
    •    • Video: The Qualities of Entrepreneurs Who Create Sustainable Media Organizations
    •    • Entrepreneur Spotlight: What Quitting Taught Me about Running a Local Publishing Business
    •    • Updates: Facebook
  • Chapter 2: The Story Behind the Numbers
    •    • Video: Coming Soon
    •    • Entrepreneur Spotlight: What History Teaches Us: How Newspapers Have Evolved to Meet Market Demands
    •    • Updates: News Corp
  • Chapter 3: What’s a Company Worth?
    •    • Video: Coming Soon
    •    • Entrepreneur Spotlight: How the Nonprofit Civil Beat News Site Found Its Rhythm
    •    • Updates: Snap
  • Chapter 4: The Transformed Competitive Landscape
    •    • Video: Coming Soon
    •    • Entrepreneur Spotlight: What It Means to be a President/Publisher in the Digital Age
    •    • Updates: Bloomberg
  • Chapter 5: A Strategy for Dealing with the New Business Imperatives
    •    • Video: Coming Soon
    •    • Entrepreneur Spotlight: Coming Soon
    •    • Updates: Huffington Post
  • Chapter 6: Defining a Unique Value Proposition
    •    • Video: Defining a Unique Value Proposition
    •    • Entrepreneur Spotlight: Coming Soon
    •    • Updates: Netflix
  • Chapter 7: Understanding Customer Relationships in a Digital World
    •    • Video: Understanding Customer Relationships in a Digital World
    •    • Entrepreneur Spotlight: Making Metrics Work for Readers
    •    • Updates: Sling TV
  • Chapter 8: Reaching Current and New Customers
    •    • Video: Reaching Current and New Customers
    •    • Entrepreneur Spotlight: Coming Soon
    •    • Updates: NFL
  • Chapter 9: Competing in a Networked World
    •    • Video: Competing in a Networked World with Frenemies
    •    • Entrepreneur Spotlight: How Newsrooms are Joining Forces
    •    • Updates: Sesame Street
  • Chapter 10: Investing in Key Assets and Capabilities
    •    • Video: Coming Soon
    •    • Entrepreneur Spotlight: One Publisher’s Story: We Need to Diversify
    •    • Updates: the Skimm
  • Chapter 11: Leadership and Organizational Structure
    •    • Video: Coming Soon
    •    • Entrepreneur Spotlight: Transforming a Local News Organization: 3 Lessons in Leadership
    •    • Updates: Axel Springer SE
  • Chapter 12: What the Future Holds
    •    • Video: Coming Soon
    •    • Entrepreneur Spotlight: Buckle Up: The Days of Creeping Advances are Gone
    •    • Updates: Coming Soon
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Center for Innovation & Sustainability in Local Media > Innovation & Solutions > Strategic Digital Media Entrepreneur > SDME Chapter 6: Defining a Unique Value Proposition > SDME – Video – Defining a Unique Value Proposition
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