Part One: Understanding the Basics of Digital Entrepreneurship

Chapter 1: Gutenberg to Zuckerberg: Innovation and Entrepreneurship

Chapter 2: The Story Behind the Numbers

Chapter 3: What’s a Company Worth?

Chapter 4: The Transformed Competitive Landscape

Part Two:  Creating Sustainable Strategies and Business Models

Chapter 5: A Strategy for Dealing with the New Business Imperatives

Chapter 6: Defining a Unique Value Proposition

Chapter 7: Understanding Customer Relationships in a Digital World

Chapter 8: Reaching Current and New Customers

Chapter 9: Competing in a Networked World

Chapter 10: Investing in Key Assets and Capabilities

Part Three:  Leadership in a Time of Change

Chapter 11: Leadership and Organizational Structure

Chapter 12: What the Future Holds